Aug 16, 2022
The kind of story you only read about; when she started receiving more emails regarding her passion (wine) than her job, the clues were obvious: Quite your day job.
Georgie Jenn taught me a new term; drink out of your comfort zone. I supposed one could take that as a quasi insult..."who is she to tell me what I am drinking" but in reality. it is great approach and descriptor of most wine drinking habits.: We drink what we know and are reluctant to try other things. It is so true. I see it everyday in my wine shop. In fact, I have been crafting new approaches to explain wine to folks to peak their interest in trying them.
Georgies approach is very conversational and her writing conveys a developed sense of trust. You want to believe her when she promotes a Rose or an Albarino. Her travels solidify her reference point on these the wines she touts.
Have a listen to a very interesting wine education and influencer.